It used to be that the number of followers used to be the top criterion in selecting Instagram influencers. He takes breathtaking images of travel destinations around the world including Australia, Mexico, and the Philippines. Top 20 Menswear Micro-Influencers Every Dapper Guy Should Know Top Sustainability Influencers on Instagram 1. However, theres another component of social media that is growing at a rapid pace, and thats influencer marketing. The cookie is set by Wix website building platform on Wix website. The pattern element in the name contains the unique identity number of the account or website it relates to. Other uncategorized cookies are those that are being analyzed and have not been classified into a category as yet. These cookies track visitors across websites and collect information to provide customized ads. In other words, its Cardinal Mans world and were all just living in it. Looking good doesnt always have to break the bank. Another New-York-based style influencer on the list, Ryan Clark is the founder of High Fashion Living, a mens style blog. Next up is Jack Morris, a travel influencer whose Instagram feed is filled with breathtaking images of his travel destinations. Many of her baking creations have gone viral and she also has an AR app called Surprise Cakes. This cookie is set by Facebook to display advertisements when either on Facebook or on a digital platform powered by Facebook advertising, after visiting the website. Theyve become one of the most powerful marketing tools of today in more ways than one. Brian Kelly is the founder and CEO of The Points Guy, a travel website that provides insider tips on travel, aviation, and earning points. Eugene is mostly loved for his sassy sense of humour and colourful personality. A photo posted by Stephen (@theyounggent) on Apr 20, 2016 at 3:14am PDT. "@type": "Question", Like many other social media influencers, Shani Grimmong started her career on YouTube back in 2011, when she created her channel revolving around all things beauty and makeup-related. His name is Mitch Lawless for crying out loud! What makes him different is that he caters to both English-speakers and Spanish-speakers by writing his captions in both languages. Brooks started his channel back in 2012, and even though his videos at that time were filmed with a simple webcam and were barely edited, the channel still gained traction quickly. Posts to date: 297 posts, A photo posted by Dalton Graham (@daltgraham) on Apr 11, 2016 at 2:23am PDT. Macro-influencers, who have between 40,000 and one million followers on one platform. Justin Livingston is a fashion and lifestyle influencer from New York, whos the mind behind, , a lifestyle and travel blog. These are ranked in order based on engagement rate, post reach, and following. There are new influencers popping up every day and the biggest ones today might not be the biggest ones tomorrow (which is why its important for brands to keep up with the world of influencers, making sure they are putting their efforts into the most fruitful partnerships). "acceptedAnswer": { However, there are some social media influencers who have maintained their level of popularity in Australia for a while, and today, were going to list ten of them: In numbers 14.2M subscribers on Youtube | 2.1M followers on Instagram | 252K likes on Facebook | 141.3K followers on Twitter. The list of things to consider goes on and I would recommend diving deeper into the subject with this in-depth guide on how to find the best Instagram influencers for your brand or you can simply download this influencer marketing checklist. 53 Body Positive Influencers You Should Follow And more importantly, who are the top ones in Australia? Gaz wants to put a vegan twist on popular dishes like mac and cheese, which has helped him win over his followers. Before his Instagram fame, James Duigan had already built his name as a world-renowned wellness guru. We've gathered the top 20 menswear micro-influencers that are sure to inspire your next outfit. For many industries, working with micro influencers provides a good return on investment. showing off all the fruits of his labour and perks of the job, you can tell he loves his work. , who have between 40,000 and one million followers on one platform. So much so that Brooks has gotten sponsorship from the CEO of Newgrounds, as well as a prize of $100,000 from Google and Screen Australia. The cookie is set by GDPR cookie consent to record the user consent for the cookies in the category "Functional". 16 years 2 months 25 days 12 hours 7 minutes. - Laura McWhinnnie @thisislandlife. Affable helps to save a lot of time when it comes to calculating overall engagement rates and follower counts. "@context": "https://schema.org", It's very apparent that more brands in Australia are embracing the power of Influencer Marketing which has opened up new opportunities and influencer platforms which has made it much easier to connect with brands and find a constant flow of work. - Annie Nguyen @anniesbucketlist. An absolute socialite and man about town, Daltondocuments the kind of adventures that make you feel bad for sitting at home when its sunny out. He has more than 206k followers on Instagram, and his YouTube channel has more than 1.52 million subscribers. Although some of their content does include graphic violence and even sexual content, which has led them to be the subject of some controversy, the channel RackaRacka has achieved some undeniable success, and it didnt take long for it to do so. On Instagram, James currently has 59,600 followers. 2. olgathesurfer: Olga hails from Sweden and is only in Sydney for a short time. In 2019, 93% of marketers were using influencer marketing (SocialPubli), 89% of marketers state that ROI from influencer marketing is either comparable to or even better than other marketing channels (Mediakix), In 2019, brands were making $5.20 for every $1 they spent on influencer marketing (Influencer Marketing Hub), 40% of Australians are more likely to buy from a certain brand after they see an influencer posting about it (The Exposure), There are 3.96 billion active social media users in the world (Hootsuite), The influencer marketing industry is expected to reach $15 billion by 2022 (Business Insider). Connect with Shanity Harrison. courses today or give us a call on 1300 738 955 to chat about which course is right for you. Another art influencer to grace this list, Gary Yeh is the founder of. } Nano-influencers, who have fewer than 1,000 followers, but have a significantly loyal audience. The Top 20 Most Followed Australian Influencers On Instagram - Marie Claire Join our free community to get access to the latest news and resources, engage with influencers, and secure collaborations with top brands. Tim Silverwood @Timsilverwood This charismatic,stylish Australian man has a simple goal in mind: to inspire dudes to dress better. His host of clients include top brands like GoPro, Sony, Apple, Adobe, and Nintendo. "@type": "Answer", Posts to date: 505 posts, A photo posted by Steve Calder (@stevecalder) on Apr 6, 2016 at 3:04am PDT. Using AI in Data Analysis How to Make Sense of Big Data, Top 5 Multi-channel Marketing Automation Software Tools. Find 812 Top Influencers in Sydney, Australia - Local Influencer Follow him if youre interested in anything at all. Given his inherentlyadventurous spirit,we think theres a strong chance Nathans passion for diversity will translate into a brilliant range of characters on the big screen. This cookie is set by GDPR Cookie Consent plugin. Hailing from Melbourne similar to a lot of the other blokes on this list, he backs up his real estate salesmanship with an air of confidence in showing off the best mens accessories every guy could want. 25 Beauty Instagram Micro-Influencers to Follow Right Now! He is also a New York Times bestselling author of books like, Heritage Cookbook, The Ancestral Table, and Paleo Takeout. While he shares full recipes on his blog, he uses Instagram to promote the recipes using photos of his delectable dishes. Unique fashion. How to easily measure marketing campaign effectiveness, Consumer Intelligence Acceleration Platform, 79.9% of the total Australia population are active on social media, One in ten Instagram accounts may be a bot, TheForresterNewWave:AI-EnabledConsumerIntelligencePlatforms, 33, Avenue John F Kennedy, L-1855, Kirchberg - Luxembourg, 3616 Far West Blvd. A photo posted by @shaunbirley on Apr 14, 2016 at 3:42pm PDT. , { Posts to date: 1,608 posts, How many social media influences are there in Australia? 9 Sydney Based Micro Influencers We Love Influencers from Australia have a perspective all their own. Copyright All Rights Reserved. Top Authentic Influencers Ranking 24 Instagram Male Influencers You Should Follow #1: Alex Moe (@themacrobarista) #2: Adam Gallagher (@iamgalla) #3: Eugene Lee Yang (@eugeneleeyang) #4: Nickelson Wooster (@nickwooster) #5: Nick (@dad_beets) #6: Gaz Oakley (@gazoakley) #7: Phil Cohen (@thepacman82) #8: Kevin Curry (@fitmencook) For the Buyers, this is a great tier range, since they can find those who have above 80,000 followers for competitive prices, and immediately . The cookie is used to store the user consent for the cookies in the category "Performance". If youre ready for another injection of classfrom some of the webs greatest influencers, here are21 MoreStylish Australian Men ofInstagram. Perth's Best Instagram Fitness Influencers Rybka Twins Teagan Rybka and Sam Rybka are Perth's Acrobat twin dancers both with over a million followers on Instagram. Dominic Porras. Posts to date: 117 posts, A photo posted by Nathan Luke (@nathan_luke_official) on Feb 21, 2015 at 6:34pm PST. The influencer used to be a stand-up comedian (and filmmaker), and its exactly his unique humour and satire that have made his multiple channels so popular. The influencer, whos also a PT and fitness model, focuses her content on fitness and health, and she is the founder of Emily Sky FIT, a fitness program that has become hugely popular on Instagram, where users show their amazing transformations. Micro-influencers, who have between 1,000 and 40,000 followers on a platform. Sam Wines is a camera-ready jack of all trades who runs the whole spectrum of talent. Paul Octavious is a Jamaican photographer and art influencer based out of Chicago. Micro-influencers are a subset of these content creators. A great eye for photography and a keen sense of style, Jacks Instagram is like a greatest hits compilation of the finer things in life. Phil has partnered with fashion brands like Mango, Todd Snyder, and Life After Denim. }. Jem Wolfie "name": "Who are some male influencers to follow? A rising star in the industry, Christian has recently moved into the world of finance working for mortgage broking firm Shore Finance based in Sydney. Affiliations: Intrigued Clothing, YouTube Quoc Phan, Podcast What The Quoc? has built a name for himself in the world of fitness. Content. And its not over. The majority of Australian Instagram influencers are Micro-influencers with 5K - 20K followers (46.1%). He is a soloist with the American Ballet Theatre and has modelled for famous brands like Tommy Hilfiger, Calvin Klein, etc. As a result of his attractive feed, Gary has gained 106,000 followers on the platform. With 1.7 million followers, Adam Gallagher is one of the most influential people on Instagram. He's not only out there to put his best foot forward with his fashion but is also the Founder and Editor in Chief of Mr Volpato, Australia's No.1 Gentleman's Blog. 8 Best Australian Mens Fashion & Lifestyle Sites and Blogs, A photo posted by Josh Boin (@joshbozin) on Jan 8, 2016 at 7:38pm PST. Greta Thunberg @gretathunberg 2. Alex Moe is a Starbucks barista with over 1 milion followers on Instagram, and theres a good reason for this massive following. "text": "A few of the most stylish male influencers to follow are Josh Bozin, Dalton Graham, Benyamin, and Leon Li." Currently, there is a total of 28.975 influencers in Australia with followers between 1,000 and 10 million. Posts to date: 597 posts, A photo posted by Sam Wines (@samwines_) on Apr 16, 2016 at 3:04am PDT. @RunMelbourne Ambassador , a project that involves creating art-inspired food. For more influencer lists, sign-up for the Sociologee email list here. These cookies will be stored in your browser only with your consent. And learn. A mix between fashion and beauty, her YouTube following is larger than her Instagram. There are four main types of influencers, categorised based on the size of their following: Mega-influencers, who have more than one million followers on at least one social media platform. Hes one of the. 14.2M subscribers on Youtube | 2.1M followers on Instagram | 252K likes on Facebook | 141.3K followers on Twitter. YouTube Hire YouTube influencers See All. 21 Best Watch Blogs Skye has become such a well-known fitness guru that her annual income goes over the two million mark. His Instagram feed features his latest looks and style forecasts and he has amassed 330,000 followers on the platform. Think of a classic retro business look updated for the modern world. Por que micro-influenciadores so to importantes - Forbes Brasil There are four main types of influencers, categorised based on the size of their following: Mega-influencers, who have more than one million followers on at least one social media platform. O engajamento supera o nmero de seguidores. Top 13 Sustainability Influencers on Instagram Ltd: In 2019, 93% of marketers were using influencer marketing (, 89% of marketers state that ROI from influencer marketing is either comparable to or even better than other marketing channels (, In 2019, brands were making $5.20 for every $1 they spent on influencer marketing (, 40% of Australians are more likely to buy from a certain brand after they see an influencer posting about it (, There are 3.96 billion active social media users in the world (, The influencer marketing industry is expected to reach $15 billion by 2022 (. 12 Best Sneaker Blogs 9. kapersofkaren: Karen Kwan blends fashion and food on her channel. Influencers are almost always great to work with - but micro influencers are often a cut above the rest - often a genuine pleasure for brands to engage with. Influencers usually develop their style and focus on a niche. After a brief time as a freelance writer, Mark entered the corporate world as a copywriter. We are always looking for amazing people to join us and build the future. He has even been chosen as one of Artnets top 10 influencers. In fact, her most popular video to this day, which has over 21 million views, is called Intense Abs Workout Routine 10 Mins Flat Stomach Exercise. There are a ton of influencers on the platform now, spanning across a wide variety of niches and interest areas. A Instagram is the top social media channel for influencer marketing and is a favourite among both brands and influencers. A law student with a great eye for photography and a keen sense of style, Tri EditionsInstagramis like a greatest hits compilation of the finer things in life. Privacy Policy True or false: Social listening can help you find leads? He has even landed partnerships with brands like Dunkin Donuts, MOTILE, and Volvo. Despite the pandemic, influencer marketing continues to be a key pillar of brands' marketing strategies. These menswear bloggers bring a combination of modern fashion and old-school elegance to social media and beyond. 3616 Far West Blvd. Although the face behind the channel remains unknown, HowToBasic has been associated with many other influencers, including Maxmoefoe, h3h3Productions, iDubbbzTV, and even Post Malone. 4. alonaviorne: Based In Sydney but spending a ton of time across Asia, Alona Kalinina leans all the way in to the wanderlust. His claim to fame was his appearance as a trainer on NBCs Biggest Loser. He also founded the Sweat With Soul clothing line and created the 20-Minute Body exercise routine. After graduating, Mark went to work for a small publisher as their book editor. Oh, and dont forget you can keep up with the latest in products, culture and style by following@manofmanyas well. This 58-year-old fashion consultant is known for his sharp sense of style and his tattoos. Gaz wants to put a vegan twist on popular dishes like mac and cheese, which has helped him win over his followers. What are micro influencers & why do brands love them? - Influize I have noted their follower count at the time of writing and linked to their Instagram accounts so you can check out their profiles and DM straight away! In April of 2019, HowToBasic became the second most subscribed channel in Australia. In addition to being a science nerd, Sam is a DJ, a model and a fashion enthusiast. Tyhijah J. Monarch Institute (ABN 69 150 641 866) is a Registered Training Organisation (RTO No: 22530), registered by the Australian Skills Quality Authority (ASQA) and governed by the Vocational Education & Training (VET) Quality Framework. Affiliations: benyamin.photography Affiliations: Forensics Consultant Image: @dom.skii on Instagram. Followers to date: 17.8k followers We acknowledge the Traditional Custodians of the lands where we work and live. In this article, we have put together a list of must-follow Instagram influencers in Australia today. Alex and Tyler Mifflin @thewaterbrothers 8. The test_cookie is set by doubleclick.net and is used to determine if the user's browser supports cookies. 7 Double Passes to a Night of Watches, Wine & Whisky! and is currently based in Bali. 26 Most Stylish Australian Men of Instagram, 8 Best Australian Mens Fashion & Lifestyle Sites and Blogs, A photo posted by Josh Boin (@joshbozin), A photo posted by Dalton Graham (@daltgraham), A photo posted by BENYAMIN (@benjiminn), A photo posted by Nathan Luke (@nathan_luke_official), A photo posted by Steve Tilly (@stevetillystyle), A photo posted by The Filtered Fit (@thefilteredfit), A photo posted by Steve Calder (@stevecalder), A photo posted by T H E C A R D I N A L M A N (@the.cardinal.man), A photo posted by The Distinguished Gentleman (@thedistinguishedgentleman_), A photo posted by agentofrealestate (@a.gent.of.real.estate), A photo posted by Jack Phillips (@jackericphillips), A photo posted by Beard Season (@beardseason), A photo posted by Larry Lim (@thesimplegentleman), Bubba Goose Design's Duffle Bag is Ready for Any Adventure, Farm-ready Land Rover Defender 110 Hard Top Joins the Range, Go On a Crash Course in Craft Beer for $1 at BrewDog South Eveleigh, The Kid LAROI Throws Down Millions on Jaw-Dropping Los Angeles Mansion. The cookie is used to store the user consent for the cookies in the category "Analytics". Shaun usesInstagramtodocumenthis top-shelfendeavours around the globe in search of trend-settingfashion and a fantastic cup of Joe. The distinguished gentleman, indeed. This year, she was even a finalist in the Health & Wellness (Creative & Media) category at the Shorty Awards. This cookie is set by ShareThis, to test whether the browser accepts cookies. "@type": "FAQPage", Travel Instagram Influencers in Australia Angela @thesundaychapter (398k followers) Elise Cook @elisecook (322k followers) Kadek Arini @kadekarini (128k followers) Annie Nguyen @anniesbucketlist (103k followers) Emily Collie @melbournegirl (102k followers) Alesha & Jarryd @nomadasaurus (95.1k followers) Some of the data that are collected include the number of visitors, their source, and the pages they visit anonymously. Over the years, Shani has also grown her Instagram following and is now even considered an Instagram model. Author Privacy Policy Analytical cookies are used to understand how visitors interact with the website. However, it was when she started posting fitness-related content that her popularity skyrocketed. His feed looks even more appealing because he, to maintain a consistent tone and style. The _ga cookie, installed by Google Analytics, calculates visitor, session and campaign data and also keeps track of site usage for the site's analytics report. 3. jennifer__chong: One of our favorites focusing on fashion in Sydney. TikTok micro Influencer is someone who has at least 10,000 and up to 100,000 followers on their profile. As of 2021, 79.9% of the total Australia population are active on social media and Instagram ranks as the third most actively used social network next to Facebook and YouTube. Affiliations: CEO at Bullfrog Media He has around 22,700 followers on Instagram, where he shares fitness tips and inspirational messages. It serves purposes such as measuring interactions with the ads on our domain and preventing the same ads from being shown to you too many times. Keep an eye on his feed and watch this rising star evolve before your very eyes. Impressum However, Beckham did make his name playing football for England, so can definitely be considered a UK influencer . SteveTillysbrand of style is the essence ofDappertude, aword that speaks for itself. As young as he may be, this 24-year-old has built a name for himself in the world of fitness. We use cookies on our website to give you the most relevant experience by remembering your preferences and repeat visits. Ultimate list of Instagram Influencers in Australia per industry we curate micro influencers. So follow them on social media and let their uplifting posts and inspiring projects . You are here: , who have more than one million followers on at least one social media platform. Top 100 Micro Influencers List in 2023 (Fashion, Beauty, Tech, Travel, and Fitness) 1. Hes taken it in stride judging by his Instagram account, donning navy suits, black tie dress and going for joy flights as a helicopter pilot on the weekends. Keep reading as we answer these and other questions! He has garnered over 68,000 followers on the platform and has even won the SAVEUR Blog Award for Best Food Instagram. Instagram is the top social media channel for influencer marketing and is a favourite among both brands and influencers. He has managed to build a significant Instagram following of over 700,000. Eugene Lee Yang became famous through BuzzFeed, where he worked as a producer and was featured in many of their videos. With 1.7 million followers, Adam Gallagher is one of the most influential people on Instagram. With over 25 million business profiles on the Instagram platform, it certainly takes more than just organically posting and getting likes to make your brand stand out. He has 187,000 followers on Instagram, where he mostly creates content on fashion and lifestyle. Top 10 Micro Influencers in Australia. In numbers 15.4M subscribers on Youtube | 413K followers on Instagram | 4.7M likes on Facebook | 400.4K followers on Twitter. Based in Oahu and Southern California, this influencer has been an adventurer at heart, even as a kid. 30 Top Australian Instagram Influencers To Grow Your Brand In 2023 However, theres another component of social media that is growing at a rapid pace, and thats. To help you get started with your journey, here are some of the top Australian Instagram influencers in every industry (with <1 million and >10k followers) that you must follow and potentially collaborate with. If youve ever heard of the Momofuku restaurant group, youve probably heard of the mastermind behind it all David Chang. Published: 28 Mar 2021, Last Updated: 1 Mar 2023. Brisbane Influencers - The Exposure Co. | Influencer Marketing , a mens style blog. Brett Hoebel has made a name in the fitness industry not just as a trainer but as an entrepreneur. Christine is a member of the Marketing team. Facebook, Instagram, Twitter, and others alike are, indeed, fantastic ways to keep in touch with our friends and family, but theyve transformed into a lot more than that. From his taste in clothing to his taste in food to his taste in female companionship, Brozin is easily one of the most stylish Australian men of Instagram and someone we can all take a few notes from. 9 Sydney Based Micro Influencers We Love | by sociologee | Medium The fact that there are four very different, yet equally effective, types of influencers means that any brand can use influencer marketing, whether they have the budget and exposure to reach a mega-influencer or not. Thanks topeople like The Young Gent, theres still hope for that friend of yours wholivesin his mothers basement andjust cant figure out why the ladies arenttalkingto him. Here are some of our favorite micro influencers creating in the city of Sydney. Posts to date: 685 posts, A photo posted by BENYAMIN (@benjiminn) on Nov 13, 2015 at 12:40am PST. Benny Or is one such influencer and he regularly posts enthralling photos of famous art pieces from around the world. Like the real world, the virtual world is overflowing with so much styleit would be an injustice to stop short at our list of the 26 Most Stylish Australian Men of Instagram. In that same year, the influencer took the next step in her career, when she released her first single in China, called Baby Believe Me, which reached number 6 on the Chinese charts. 30 top Australian Influencers on Instagram 1- Zac Perna (@zacperna) 2- Taya Gaukrodger (@tayagaukrodger) 3- Ash Pollard (@ashpollard__) 4- Brooke Lee (@brookeleeofficial) 5- Elias Black (@myfriendelias) 6- Chloe Szep (@chloeszep) 7- Liz Miu (@itslizmiu) 8- Natalia Kalinowski (@natkalinowski) 9- Danny Philippou (@therackaracka) This influencer is known for his sharp, clean-cut suits and effortless style. Find TikTok Influencers And Hire On Brybe Influencers Marketplace Quin Schrock is one of the best adventure photographers on Instagram right now. He even has his own line of makeup brushes. She believes that the ultimate productivity hack is starting the day with coffee. Chloe Ting, who used to be a corporate statistician, created her YouTube channel in 2011, where she would upload a variety of beauty tips, travel vlogs, and product reviews. Google DoubleClick IDE cookies are used to store information about how the user uses the website to present them with relevant ads and according to the user profile. This Canadian art enthusiast is currently based in New York City and has gained more than 19,100 followers. 26 Most Stylish Australian Men of Instagram | Man of Many His main focus is on style and his feed is filled with pictures of his classy, minimalist looks. Reubenis one of the youngest male beauty influencers on social media. While he mostly shares his personal and family life there, he also provides his followers with wellness tips and shares motivational quotes.

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